Global View Investment Blog

Fooling Yourself Is Not a Winning Strategy (When it Comes to Life or Investing)

If you are like everyone I know you are good at fooling yourself. It’s how you get through the day.

When you skip a morning workout and later feel groggy– that’s a video loop. And you repeat this, you don’t sleep well the next night, wake up groggy …

When you have a 3rd or 4th glass of wine, don’t sleep as well as you did before, wake up feeling a little off – that’s a video loop. And you do it again because it’s a habit.

These patterns repeat over and over, literally like a video on a loop.

And it can only stop when something causes you to see the video.

But as soon as it does … then you have a choice. You can choose to continue the damaging behavior by making excuses: It’s not a big deal, everyone does it, I don’t have time …

We are not in the excuse-making business.

You can change your behavior. But I am not your life coach.

So now I am about to tell you some things you may not know.

Your choice to buy unnecessary life insurance instead of investing will result in lower wealth. I can prove this.

Your choice to not save (as much as you know you can) will defer your retirement. I can put this into numbers for you.

Your choice to continue investing in strategies (like index funds) that caused investors to defer retirement for over a decade (they’re cheap) might not be a good one for you if you plan on retiring in the next 10-15 years.

And your choice to ignore your will and estate plan means someone else will have to deal with it. Probably your spouse or kids. We can fix this, simply and inexpensively.

Because we know that investors leave half of their potential wealth on the table (for the big banks and life insurance companies to grab) it’s literally our job to make sure you stop fooling yourself.

We are all human beings and make these mistakes. Which means, if you want to do something very difficult, like do a Marathon or Ironman, you should hire a coach.

And if you want a successful retirement, you hire an investment advisor who will work in your interests.

At Global View, we have one bias. Our bias is that we are paid to manage wealth, which means we have an incentive to tell you we can do it better than you. Because we are paid only by our clients (no commissions, no revenue sharing, no referral fees) and because we charge our fee quarterly, we earn it. Or you fire us.

Access to a team of Financial planners, lawyer, and accountant makes sense for many investors. At least most serious investors who know it’s too important to do alon

Ken Moore

Written by Ken Moore

Ken’s focus is on investment strategy, research and analysis as well as financial planning strategy. Ken plays the lead role of our team identifying investments that fit the philosophy of the Global View approach. He is a strict adherent to Margin of Safety investment principles and has a strong belief in the power of business cycles. On a personal note, Ken was born in 1964 in Lexington Virginia, has been married since 1991. Immediately before locating to Greenville in 1997, Ken lived in New York City.

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